Obstacle Course Racing World Championships Partners with dryrobe as Official Change Robe
With the highly anticipated 2018 Obstacle Course Racing World Championships (OCRWC) heading to the United Kingdom in October, British company dryrobe®, will once again be supplying the official event change robe.
“Every year, we strive to make the Obstacle Course Racing World Championships an unforgettable event by featuring the most challenging obstacles, welcoming the most awe-inspiring athletes and partnering with the most dynamic sponsors,” said OCRWC Sponsorship Director Sandra Sawyer. “dryrobe has more than earned its place at the sponsorship table time and time again with its phenomenal moisture-wicking, weatherproof and roomy changing robes, and we are ecstatic that they are joining us again for the 2018 championships. The durable and practical construction of dryrobes makes for easy clothing changes in even the coldest and wettest conditions.”
The dryrobe was designed and developed by Gideon Bright as a way to keep warm and change easily anywhere and to shelter from the elements while in your sports kit. Originally born from cold water surfing and year-round parking lot changes. Once discovered, the obstacle racing community of the United Kingdom adopted dryrobes as a critical piece of kit for cold rainy obstacle races. Since the beginning, dryrobe has become a global sensation with athletes such as 4x OCR World Champion, Jonathan Albon and many of the World’s best OCR competitors sporting them at races Worldwide.
Gideon Bright, Founder and Director of dryrobe commented: “We’ve enjoyed a highly valued relationship with the OCR World Championships over the years and are delighted to be working with the innovative and passionate team again in 2018. We are thrilled to be a part of this event which is one of the highlights of the Obstacle Course Racing Calendar.”
Special OCR World Championship limited edition dryrobes will be offered this year for pre-order for pick-up at the championships.
About the Obstacle Course Racing World Championships
Created by Adventurey, LLC, the Obstacle Course Racing World Championships is the first and only independent championship event in Obstacle Course Racing and requires athletes to qualify for a limited number of spots through a network of qualifying events. Designed to celebrate the athletes within the sport, the 2017 competition drew over 4,000 athletes from over 67 nations to compete for cash prizes in individual Elite, Age Group, and Team competitions, making it one of the broadest and most diverse races in obstacle course racing history.
Established in 2012, dryrobe was designed and developed by Gideon Bright, a designer based in the South West of the UK and is now established as the warmest, most advanced change robe in the world. Its creation was inspired by a change robe his mum made for him when he was a teenager, and many experiences of freezing and cold car park changes pre and post surfing.
Since being introduced into the world of Obstacle Course Racing (OCR) dryrobe has become a familiar sight at these epic, muddy events across the globe. Designed to be used multiple times throughout the day, over wet or dry clothing, to change outside as well as preserving energy and core temperature before and after racing. dryrobe has proved itself worthy and become standard kit within the core of the OCR community.
About No Filter:
Innovative and no-nonsense, No Filter is the ultimate creative force for all things marketing and branding, helping clients express their values and core mission to the masses by creating unforgettable experiences. From project conceptualization to sponsorship acquisition to successful execution, we bring decades of professional marketing, design and digital experience to corporate and event branding. We’re honored to be partnering with the OCRWC for the fourth straight year, because, like the incredible world of obstacle course racing, with No Filter, you have no limits. Be you!