Veloforte’s Bars and Bites to be the Official Nutrition at London’s 2019 OCR World Championships 

It’s a perfect match.

Adventurey and energy-bar maker Veloforte are teaming up again October 11-13 for the 2019 OCR World Championships in London, where they will introduce the official OCRWC energy bar! Fortified with Veloforte’s award-winning, all-natural blend of balanced, recovery-inducing nutrients, the souvenir-style packaged goodies will be available in the village and at the hydration station in the finish line corral.

“Veloforte’s delicious 100 percent natural handmade creations and impressive dedication to the health and well-being of athletes have truly set a new standard in the racing community,” said Adventurey Partnerships Director Sandra Sawyer. “We are proud to be partnering with them again this year and, with their help, excited to be offering a powerful bar that perfectly complements the OCR World Championships brand. Our Veloforte OCRWC bars will help athletes’ bodies bounce back and recharge the right way!”

“We are genuinely delighted to be Partnering with Adventurey for the OCR World Championships again this year,” said Veloforte’s Co-Founder and Managing Director Steve Marson. “We offer the perfect real food pre, during and post race. Our Head Chef Lara has developed bars that are perfect for all forms of activity but they are incredibly well suited to Endurance Racing. Over winter we have been developing a whole range of new products that will be available for athletes before and during the Championships.”

For a sneak peek of the Veloforte product portfolio and to see why natural carbs, fiber and protein make all the difference when refueling the body, check out Veloforte’s impressive selection of whole fruit and nut bars and bites at https://veloforte.cc/.

Since its inception in 2014, the OCR World Championships has served as the premier independent global championships for the sport of obstacle course racing. The 2018 event drew athletes from more than 65 nations and was widely regarded as the most diverse and expansive race in OCR history. Created by Adventurey, the event requires athletes to earn a limited number of spots through a network of qualifying events.

Our founding belief is that everyone should have access to exceptional quality, delicious, real food to fuel their active lifestyle & endurance exercise. Based on an Ancient Italian fortifier, Veloforte was created by sourcing the finest ingredients to deliver the most powerful and delicious energy bars on the market and they are 100% natural too. Having started in the Cycling market Veloforte has quickly grown to be the bar of choice for Triathletes, Ultra-Marathon Runners, Ironman Athletes and many others too.